Most sales meetings are a first interaction. These conversations can be difficult without the proper preparation and practice. We teach a persona-based method to help you connect with different customer types in a meaningful way. You will understand what to listen for and how to listen. This is not a script course, there is no magic formula for making a strong partnership. But we provide tools to help you navigate potential partner conversations from the first call.
Approach each conversation with a plan – and an open mind
Practice listening techniques that make your customer feel heard
Adopt simple planning tools to help you prepare
Learn the 3 key principles for starting a conversation with a potential partner
Take initiative in the conversation in order to create a strong partnership
Connect with your partner so that everyone is aligned when making the deal