Primary Profile + Strongest Habits

We offer workshops to help you make the most of your strongest habit

+ grow your customer impact

We want small businesses to grow so please

steal our stuff

BE Ready

Brilliant moves happen when you've exercised those muscles. Practice the habit of being prepared. Think of it as built-in confidence.

*click here + get ready*

BE Listening

Real listening takes energy + time. Read our LI post for guidance to shhhh. You must first learn to hear -- and silence -- yourself.

*click here + listen up*

BE Learning

Employee engagement is more than a score. Read our LI post about clients who grew employee engagement by focusing on purpose + learning.

*click here + learn*

Modern Customer Journey

A customer's experience is not what it used to be (hello internet!). Yet sales still rely on old tools and mindsets. Read our LI post about a NEW way of approaching sales, helping entrepreneurs get un-stuck.

*click here + build partnerships*

Use this framework to move conversations forward. Help your partner be clear about vexing pain, vision, and what is at stake to create a tension that inspires action.
What is your strongest habit? What are your customer's strengths? Try practicing your weakest habit (usually opposite your strength), to be more creative within your strongest habit.
Socrates was a masterful listener. This model reminds us to reframe the current challenge (vex) and future opportunity (vision) with a sense of urgency (stake). If there is no Creative Tension, go back to what is missing.
Once you've set a creative tension for action, your partners will think through possible objections for why the idea WILL NOT work. How do you keep the conversation going without losing hope? Try these tools to reframe objections as tensions to be processed.